207 | Why She Closed Her Successful Business with Tammie Bennett, Show Up Society
Closing one chapter and deciding to put an end to things is never easy. Whether that’s discontinuing a product line that was close to your heart or even shutting down your business entirely. In this episode, I had a conversation with Tammie Bennett of Show Up Society.
Tammie is a creative entrepreneur and mindset coach who closed down her business at the height of its success. In fact, during the pandemic, her business, Tiger Pocket Press tripled and had tremendous growth but that success didn’t change her mind about where she was headed next. She followed her intuition and decided to close her product based business so she could help people through coaching.
She shares how she prepared for that transition and how she made the final decision to make this big change. She gives her candid advice for how she communicated this change to customers, got rid of inventory and the process of closing down that business. We also explored the work she’s doing now to help creatives ditch overwhelm, procrastination, fear of failure, and imposter syndrome.
ON TODAY’S EPISODE:
All about her business she closed, Tiger Pocket Press [3:14]
What made her come to the decision to close her product based business [4:22]
Why she started her podcast, The SHOW UP Society Podcast [6:28]
How she told her customers about closing and her process for getting rid of inventory [9:05]
What she did on the coaching side to prepare for this transition [11:47]
Her plan for services to offer and how to package her services [13:25]
Why entrepreneurs and creatives tend to struggle with decision fatigue [15:43]
Her thoughts on why newer entrepreneurs might be more fearless [17:11]
Her tiny daily habits she does every day [19:41]
What clients she typically works with and what she helps them through [22:20]
Why this coaching work is important to Tammie [25:48]
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KEY TAKE AWAYS
“It's funny, too, how sometimes success, unexpected success will bring new ideas or new pain points that lead us to new ideas.” - Katie Hunt [6:55]
“There is something really powerful about stopping something even when you're in a successful place.” - Tammie Bennett [7:25]
“It was just that perfect timing for me to realize I really want to have that direct impact and connection with humans.” - Tammie Bennett [6:55]
“It's really important to have our own backs and to know this is the best decision I can make at this moment with information that I have.” - Tammie Bennett [14:21]
“It all comes down to being scared to feel a feeling such as failure or fear of rejection.” - Tammie Bennett [15:56]
“As a business owner, every decision you make has the potential to have an outcome that you didn't really, that's not quite as good as maybe you wanted, and that's just part of it.” - Tammie Bennett [16:43]
“We don't give ourselves credit for what we're doing.” - Tammie Bennett [22:36]
RESOURCES
MEET TAMMIE:
Tammie Bennett is a creative entrepreneur and mindset coach. She takes what she has learned from owning her stationery business and working with her clients to help people show up for themselves even in the tiniest way. She helps people remove the blocks keeping them stuck so they can achieve their goals with confidence. Tammie has kept at least one tiny, daily habit for over 9 years, including the year she created a repeat pattern in Adobe Illustrator every day. She loves teaching others how to create and keep a tiny daily habit so they can achieve their big, bananas goals. She helps creatives get rid of overwhelm, procrastination, fear of failure, imposter syndrome and helps them make decisions quickly so they can get back to creating.
CONNECT WITH TAMMIE
Website: showupsociety.com | Instagram: @showupsociety
Connect with Katie Hunt
Katie Hunt is a business strategist, podcaster, mentor and mama to four. She helps product based businesses build profitable, sustainable companies through her conferences, courses and coaching programs.
Website: prooftoproduct.com | Instagram: @prooftoproduct
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