Your products belong in
more stores. Let’s fix that.
Your products belong in
more stores. Let’s fix that.
LARGER ORDERS
repeatable systems
Repeat customers
Order volume is higher, quantities sold are larger and the customer lifetime value is greater when you sell wholesale.
Which means… you’re putting more money in your pocket!
Selling wholesale requires different strategies than selling direct to consumer, offering custom products or even licensing your work. Wholesale requires you to consider buying seasons, product release cycles, fulfillment support as well as unique sales & marketing strategies. I know it sounds overwhelming.
I’ve been where you are now. I started my product brand in 2008 (at the start of a recession) and blindly jumped into selling wholesale within 6 months, exhibiting at my first international trade show in 2009 as my launching point.
In 2011, I saw that my creative colleagues needed business support & could benefit from the knowledge I had amassed from 10+ years in the corporate world plus two MBAs in marketing & finance, not to mention my 8 years of scaling my own product brand… so that’s when Proof to Product was born.
With my guidance, my clients have…
» Surpassed $2M in annual revenue
» 10x wholesale revenue in a single month
» Hit yearly sales goals by October, then took a month OFF!
I value simplicity in business. And, I have a knack for breaking down complicated strategies into simple steps so that you have stronger sales, higher profit & more support.
Whether you’re brand new to business or you’ve been at it a while, our community will offer you support and strategies to help you reach your specific wholesale goals faster.
Welcome, I’m so happy to have you here.
“Katie has such a wealth of knowledge and enthusiasm for her clients. She is incredibly insightful and encouraging. I loved working with her!"
“I have clarity, renewed purpose, and a solid reminder of why I love doing this work. I credit that to the content and presenters at Paper Camp.”
"As a small business one of the hardest challenges we face is deciding how we'd like to invest our funds. Katie's programs are by far one of the best investments we've made!!! Thrilled to be a part of such an amazing community!”
When you're deciding which products to add to your line, you probably think about sales data first. But that's only part of the story.
Amita Nair has built Amicreative into a cohesive, intentional brand by making product decisions from four angles: financial performance, design aesthetic, what customers actually want, and whether the product fits her brand voice.
In this episode, she walks through how she's learned to say no to products that make business sense but don't fit her story—and why that clarity matters.
This week’s podcast episode features someone I've admired for a long time— artist, author, illustrator, and creative entrepreneur Lisa Congdon. Lisa has been building businesses around her art for nearly 20 years, and in this conversation we talk about something that I think a lot of established brand owners will relate to, and that's what happens when you've built a successful business but you realize it's no longer the business you want to run.
I've been having a lot of conversations lately about Faire. Some of you love the platform. Some of you hate it. And a lot of you are somewhere in the middle, trying to figure out your next move. In this episode, I’m walking you through what Faire does well, the two very different ways brands use the platform, and the four things our Paper Camp alumni do to keep more of their money in their pockets.