Katie Wilson is the owner of The Good Twin, a stationery company known for its playful illustrations and hand-rendered type. Katie’s story is a unique one in that The Good Twin is her second successful business in the stationery industry. On today’s episode, Katie and I will talk about the pros and cons of being ahead of trends, the importance of slow sustainable growth and why we should never ever compare ourselves to other people’s businesses.
Read MoreSara McNally is the owner of Constellation & Co., a letterpress studio and retail shop based in Seattle. She attended Paper Camp in 2013 prior to jumping into wholesale and doing her first trade show. On today’s episode Sara talks about juggling a manufacturing business and retail shop, utilizing interns and falling in love with letterpress.
Read MoreKristen Ley is the sole owner and founder of Thimblepress, a lifestyle brand that focuses on creating products and experiences that make you smile and want to celebrate life’s moments, big and small. Kristen created Thimblepress out of her garage in 2012 and the company has seen tremendous growth since then. She now has a team of 15 full-time and part time employees and the company occupies 7000 square feet that includes 2 brick and mortar retail locations. Kristen’s products are now sold in over 1500 retail stores internationally and she continuing to work with brands to create unique collaboration and partnership opportunities! Kristen attended Tradeshow Bootcamp in 2013, prior to launching to the wholesale market. On today’s episode we’re talking about hiring from within, fostering a team environment, things to consider when entering professional partnerships and how she fell into business backwards.
Read MoreLindsay Henry, the founder and creative director of Inklings Paperie opened up shop in 2011 via Etsy and launched the wholesale market in 2015. Her paper products and party goods can now be found in more than 200 retail shops, including Target, Paper Source, and Anthropologie. On this episode we’ll talk about creating excellent client experience, slow but thoughtful growth, and why both of us need to make more time for self-care.
Read MoreSam Kramer, the head boss lady at Near Modern Disaster got her start in business in 2009 and amped things up in 2014 when she began selling wholesale, did her first trade show and she expanded her product line into greeting cards, mugs, notepads and enamel pens. On today’s episode, Sam talks about her process for developing new products, the importance of releasing new products regularly and how working with sales reps has helped her scale her business. Sam attended Tradeshow Bootcamp’s Paper Camp in 2013 prior to launching her wholesale program.
Read MoreJen Pham-Corbett and Lisa Towns, the founders of Farewell Paperie attended Tradeshow Bootcamp’s very first Paper Camp conference in 2012, when it was just a handful of us sitting around on the living room floor of a bed and breakfast, and since then, they’ve had a ton of growth in their business. They’ve exhibited shows, expanded their product line. They’ve hired a team, and they’ve worked with sales reps. They’ve also been TSBC speakers for the last few years. These ladies are super smart business women and fantastic mentors to others in the creative field.
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