158 | Creating Workflows for Her Business with Stephanie Harvey, exit343design
Slow and steady growth is how strong businesses are built. This is something that I strongly believe and is exactly what today’s guest, Stephanie Harvey has done as she has grown her business.
Stephanie Harvey is the artist and entrepreneur behind exit343design. She’s a Paper Camp alumni who's been in the business since falling in love with screen printing during college in 2007. What first started as a passion project and side hustle evolved into her full-time gig after a 10 year slow and organic growth.
She and I dive deep into the marketing strategies she uses to nurture the retail and wholesale sides of her business including how she leverages email and why she’s gotten into blogging.
We also explore why she’s building an operations manual to document the systems and processes within her business. You’ll get to hear what tools she recommends for building these systems and how she uses them to set up her processes. Stephanie also shares what she wishes she knew before starting her business and why it’s important to be frugal, but not cheap when making investments into your business.
ON TODAY’S EPISODE:
How Stephanie started her business and what products she sells
Why Stephanie believes in slow, organic growth
What sales channels Stephanie uses for her business
How Stephanie has built the retail side of her business and what marketing tactics she’s used
Stephanie’s experience of using blogging to grow her business
How she leverages email for her retail and wholesale business
Incorporating workflows to make things run more smoothly
What Stephanie does to approach her workflow process
The tools that she uses to manage her inventory
What Stephanie wishes she knew before starting her business
Stephanie’s plans for what’s next in her business
RESOURCES:
Workflow for Product-Based Businesses Blog Post
Loom
ClickUp
Asana
Trello
Craftybase
Stitch Labs
Zoho One
Download These Quotables to Save and Share
KEY TAKE AWAYS
“Slow organic growth has been my mantra.” - Stephanie Harvey
“There's still a lot of joy in what I do, but the pressure is on when you make it full time.” - Stephanie Harvey
“It's a great way to see, like, ‘Maybe I don't need to be wearing that hat. And how can I make this more efficient?" And that to me was the whole idea of workflow.’” - Stephanie Harvey
“It's incredible to look at how many different pieces of our business we're handling.” - Katie Hunt
“Brain dump all the different things you do in your business and what those systems and processes look like.” - Katie Hunt
“There are not overnight successes. We all know this, even if it looks like it on social media.” - Katie Hunt
“I think we want to be cognizant of where we're spending our money and the choices we're making around that.” - Katie Hunt
MEET STEPHANIE:
exit343design is Stephanie Harvey, an artist and entrepreneur from the Philadelphia suburbs. She fell in love with screenprinting in college and began selling her artwork under the name exit343design in 2007. Fast forward to ten years later, she has since turned her side hustle into her full-time gig and is working hard to share her fun & functional wares with customers around the country!
CONNECT WITH STEPHANIE
Website: exit343design.com | Facebook: @exit343design | Instagram: @exit343
Pinterest: @exit343design
Connect with Katie Hunt
Katie Hunt is a business strategist, podcaster, mentor and mama to four. She helps product based businesses build profitable, sustainable companies through her conferences, courses and coaching programs.
Website: prooftoproduct.com | Instagram: @prooftoproduct