Join the waitlist for Round 45 of Paper Camp!

PAPER CAMP IS ONLY OFFERED TWICE A YEAR!
SIGN UP BELOW & GET EARLY ACCESS WHEN WE OPEN IN FEBRUARY 2025!

Let’s get your products on the shelves of stores big & small!

 
     
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    Here's what you'll learn inside of Paper Camp!

    OUR WHOLESALE FRAMEWORK

     
     

    We designed every step of this program to take the guess-work out of selling wholesale. When you follow the strategies and methods in Paper Camp, you’ll not only feel more confident but you’ll reach your wholesale goals faster. Which means you can stop constantly googling what to do next!

      • How to calculate your production costs & profitability

      • How to create a SKU system

      • Industry standards for pricing, packaging and sales strategies

      • When to release new products to wholesale

      • When & how to discontinue product


      GOAL: You’ll know with confidence that your product line is ready to wholesale. If adjustments are needed, you’ll know how to make them.

      • Must-have sales tools for wholesale

      • Solidify your sales terms & conditions for wholesale

      • How to build an effective catalog

      • Navigating third party sales platforms

      • How to know if you’re ready to work with reps, plus details on process & payments

      • This is the week Katie does catalog audits for Campers!


      GOAL: You’ll confidently sell your products while looking polished & professional with your sales tools & sales team.

      • Understanding your wholesale customer

      • How to build a leads list of stores that are a good match for your product line

      • Use our sample pitch templates & wholesale outreach process to confidently pitch stores

      • Find out what to say, when to send and how to best pitch shop owners

      • Marketing strategies for new releases, virtual shows, trade shows and existing wholesale accounts

      • Tap into our exclusive interviews with wholesale buyers to hear what they like & don’t like.

      • We’ll hear from a shop owner during our live call & you can ask them all your burning questions!


      GOAL: You’ll know what to say, when to send and how to best follow-up so that you’re building solid relationships with your wholesale customers and writing more orders.

      • How much do shows cost

      • Which show is best for you

      • Questions to ask show management before you sign a contract

      • Overview of the changing landscape of tradeshows with Covid.

      • How to design a booth that mirrors your brand and fits your budget.

      • Comprehensive overview of ALL booth components - walls, floors, lighting, displays - including options & resources.

      • Budgeting and planning tips for trade shows.


      GOAL: You’ll hone in on whether exhibiting is right for you and you’ll be ready to build a booth that is on brand and on budget.

    “I would have paid $5,000 to be a part of this community. I have been taking coursework from Katie Hunt for many years now, and I am a lifer. I will sign up for any program that she offers. They are so valuable.”

    sam kramer, near modern disaster

    As a small business, it’s imperative that we spend our cash flow wisely as we attempt to grow. And, I must admit that Paper Camp was the best decision we could have made for our business. The program is worth so much more than what we paid, hands down.

    KATEENA THOMAS, PERFECTLY HUED

    When I signed up for Paper Camp, I was a little hesitant to think it would be beneficial for me as a non-paper maker. I found it SO informative and everything was useful for ANY maker. I also loved Katie’s honesty and her credibility, as she has been doing this for over a decade. Thank you so much, Katie!

    ASHLEIGH EVANS, INBOOZE

     
    happy store owners
     

    I can tell right away who has done Paper Camp based on how easy it is to order. Your alums know what they are doing and make it easy for me to place orders.

    Audrey Woollen, Urbanic

     

    I know I can always turn to the Paper Camp community for unique, high quality, creative products and a seamless sales process.

    JeN PALACIO, TINY TURNS PAPERIE

    Young companies entering the industry are more professional and prepared now -- in large part to Proof to Product and Paper Camp! Thank you!

    Samantha Finigan, Gus & Ruby

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    frequently asked questions

    + When is the next Paper Camp?

    Round 45 will be in 2025. Hop on the waitlist and get first access to register.

    + What is the investment for Paper Camp?

    Paper Camp tuition for round 45 was $2300. Payment plans are available.

    + What is the format of this program?

    This is a 4 week intensive coaching program that combines independent study work with several live group coaching calls & asynchronous coaching support in a private community.

    Live coaching calls are recorded and replays are available. All students are invited to join a private community for support in between live coaching calls.

    + When are the live coaching calls?

    Typically Wednesdays at 9am Pacific Time. We'll update the schedule once we decide on 2025 dates.

    Coaching calls are recorded and replays are available in the online classroom.

    + Why do you cap the number of students in Paper Camp?

    We're invested in your wholesale success and we can provide individualized attention when we keep the group size manageable.

    Have you ever been in a FB group with hundreds of people and you feel like your questions get lost in the shuffle? THAT DOESN'T HAPPEN IN PAPER CAMP.

    Katie and our wholesale coaches are active everyday, providing specific feedback for your unique business challenges.

    PAST STUDENTS HAVE SAID THAT IT FEELS LIKE 1-1 COACHING SUPPORT WITHIN A GROUP SETTING.

    Here at PTP, you're not just a lead or a number. You’re a person who is building a business and invested in seeing it grow. Limiting the number of students in Paper Camp allows us to support you better.

    + Is Paper Camp Right For My Business?

    While our roots are in the stationery industry, Paper Camp is for any and all product makers who are ready to grow their wholesale sales channel.

    We’ve worked with companies that sell apparel, home decor, baby items, food & beverage, toys, jewelry, office supplies, stationery, consumer gifts and more. Our Alumni Network extends worldwide.

    STUDENTS WHO THRIVE IN PAPER CAMP SHARE 5 KEY THINGS:

    1. A clear vision for the products they want to sell.
    2. Some experience selling those products (either DTC or wholesale)
    3. A desire to prioritize wholesale in their business & increase their sales.
    4. They take action & adapt strategies for their circumstances.
    5. Actively participate in our community.

    We've worked with brand new wholesale businesses as well as seasoned wholesalers who are focused on strengthening their foundations as well as growth strategies for their particular businesses.

    + Who may not a good fit for Paper Camp?

    • People who do not have a business.
    • People who are still deciding what products they want to create & sell.
    • People who have no interest in selling wholesale.
    • People who want to focus on licensing or DTC / retail sales.
    • People who need a 1:1 coach or consultant and can afford that price tag.
    • People who are not dedicated to doing the work to grow wholesale.
    • People who need help with business planning, branding, money management, social media growth, operations & team management. We cover these topics in other PTP program.

    and this last one is important…

    • People who will experience financial strain by enrolling. We care for your well-being and financial health. We offer a large catalog of free resources, including our podcast, instagram feed and resource library, that will help you get started with wholesale. When you are ready, we will be here.

    + How much time will I need to dedicate to Paper Camp?

    Paper Camp is a 4 week intensive coaching program that combines independent study work through videos, audio recordings and downloadable materials with weekly live group coaching calls. All students are invited to join a private forum for support in between meetings.

    You’ll want to plan for 3-4 hours each week for coursework, live calls & asking questions in the community. The more you participate, the more you’ll get out of Paper Camp.

    We intentionally built Paper Camp so that each topic builds upon the next and we offer a range of learning formats so that you have flexibility.

    Paper Camp is a hands on program. Katie and our coaches show up every day to answer questions for our student. This is not a self-study course. Paper Camp students receive a lot of individual attention.

    + What's the difference betweeen Paper Camp and LABS?

    Paper Camp is our deep dive, comprehensive program on selling wholesale.

    LABS is focused on operational systems, business planning and diversifying business models.

    + Do you offer scholarships for Paper Camp?

    Yes, we offer one full tuition scholarship for each round of Paper Camp. Join the waitlist to be notified of scholarship opportunities.

    Join the waitlist for Round 45 of Paper Camp!

    JOIN THE WAITLIST for early access by adding your email BELOw.
    You'll also receive updates & helpful information from proof to product.

     
       
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